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SMS privacy policy

At Alter Ethos, we're committed to protecting the privacy of our guests. This SMS Messaging Privacy Policy outlines how we collect, use, and protect information provided by guests in connection with text message communications related to their stay.

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1. Information We Collect

When you provide your mobile phone number during the booking process or while staying at our resort, we may use it to send you SMS (text) messages. These messages may include:

  • Reservation confirmations and updates

  • Check-in and check-out information

  • On-property services or requests

  • Emergency or urgent alerts

  • Other communications directly related to your current stay

 

2. How We Use Your Information

We use your mobile number only to communicate with you regarding your current reservation and your experience while staying at our resort. Your phone number will not be used for marketing purposes, nor will it be shared with third parties for promotional use.

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3. Consent to Receive Messages

By providing your mobile number, you consent to receive text messages from Alter Ethos properties related to your reservation. Message and data rates may apply, depending on your mobile service plan.

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4. Opting Out

If you wish to stop receiving SMS messages from us, you may reply “STOP” to any message. However, opting out may limit our ability to communicate important information about your reservation or resort services.

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5. Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, use, or disclosure. Your contact information is stored securely and accessible only to authorized personnel.

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6. Retention of Information

Your phone number and any related communication data will only be retained as long as necessary to support your current reservation and for a short period thereafter to ensure service continuity. After that, your data is securely deleted or anonymized.

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If you have any questions or concerns about our SMS communication practices or this policy, please contact us using the form below.

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